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Harmony Central Is A Review
Site On The
Internet !!!!
They also sell advertising..
(Do I have to say more)
They approached me back in 1996 to advertise with them and I
did not !!! (This was before Guitar Center bought
them)
They have never been kind to me since
then. I had to submit my brand names 6 or 7 times before
they would list me in their manufacturers list.
I have also resisted magazine
advertising, I rarely advertise anywhere, it just raises my
cost of doing business. I rely on word of mouth and my own
web site. To get good magazine reviews one must
advertise steadily. During the time I worked at
Gibson, there was no advertising budget at all,
Today they spend more money on
advertising than anything else !!!!!
When I worked at Gibson 1990 1991 , the
magazines ignored Gibson and gave PRS all the great reviews.
Of course PRS was advertising full pages during that period
of time. Read More On Magazine
Advertising
PRS Got a very
strong toehold in the industry because the magazines had to
write about something.. Back then PRS guitars were the best
thing you could buy.
I guess Gibson learned their
lesson!!!!
Today Gibson
spends millions & millions of dollars on advertising,
product placement, artist endorsements. Literature &
Brochures, Sponsorships, Videos and countless other ways to
brainwash the public.
I don't think
any other company in the industry spends as much on
publicity.
Anyway enough on
Gibson, Back To Harmony Central
Customers have reported to me over and
over again that they
have sent in glowing reviews on our guitars, But they rarely
appear on the Harmony Central Site. Hmmmmmmmmmmm
Harmony Central is owned by Musicians Friend !
Which of course is owned by Guitar Center !
Which is owned by a mega corporation that also owns "Toys
R Us."
So, can we
trust anything written on there ????
The Internet Is Great
But Remember It Is A Double Edged Sword
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