Now for Something Completely Different
As I previously stated I dislike the PRS Hollow body because
there are numerous competitors who do versions of that model better and
much cheaper and without the PRS feedback problems.
As I previously stated I like the Archtop (Thicker Version) much
better because
it has no competitors and does things that no other guitars are capable
of. Yes it is overpriced but that's just PRS.
But the Artist version of this guitar is probably the most stupidly
overpriced thing I have ever seen.
McCarty Archtop II Artist Model
List Price $10,000.00 Smackers, Puhleease!!!!!!!
This price is $4,660.00 more than a loaded
McCarty Archtop II !!!
I took this from PRS's 1998 Specification Sheet
If I missed something so did they
Here's what the 5 differences are:
Brazilian Rosewood Fingerboard
Artist Grade Figured Maple
Gold Outline on the Bird inlays
Rosewood Veneer on Headstock
Double Stain Finish
Here's my assessment of the 5 differences 02/27/98
1. Brazilian Rosewood fingerboard
I am selling solid Brazilian Rosewood complete neck blanks for 125.00
just like PRS used on the $9,000.00 Rosewood Ltd. I am buying these blanks
from Craft Supplies in England which I understand is the same supplier that
sells PRS. That's the whole neck!!! How much
could just the fingerboard cost??? My highest guess is about
$15.00 cost
2. Artist Grade Figured Maple
How could that be better than a 10 top. I thought that a 10 top was
measured on a scale of 10.
I quote one of the greatest guitarists alive, Nigel Tufnel of Spinal Tap:
" ...But these amps go to eleven."
Just for the heck of it lets say it's an 11 top. OK add
$75.00 at the absolute absolute most.
3. Gold Outline on Bird Inlays
OK here we have a slightly noticeable
difference, I honestly have no clue what it costs to do this. I would guess
about $25.00 to $40.00 but because I simply don't know I'm gonna allow
$100.00 for the
purpose of this comparison.
4. Rosewood Veneer on Headstock
This is something I do on most of the guitars I build, I use scrap
rosewood, ebony or quilted maple and I generally don't even charge for it
unless I have quoted too low on another component and I need to make it up.
The most I ever charged for this was $50.00 and as I mentioned it really
costs nothing to do. Many companies do it Standard and off-hand I can't
think of anyone who charges for it. But for the sake of this commentary I
have to assign a value so I'm gonna give 'em $15.00.
5. Double Stain Finish
The People at PRS are true geniuses at guitar
finishing. Not only do their finishes look fantastic but in my opinion most
of the other people in the industry including myself have learned a lot of
our techniques directly from Paul Reed Smith's finishing. Some people
learned it from working there and some people like myself learned it
by trial and error until it looked as good as theirs, but the bottom line is PRS was the first company to popularize the double stain finish. Basically a
double stained finish is where the first stain usually a darker stain is
applied. This serves to raise the grain and enhance the 3D effect of the
final product. The darker stain is sanded down so that it highlights the
edges of the flame or quilt. Then the color stain or dye is applied. The end
result is truly spectacular. I think that in the early days PRS used this
technique on many of their regular models. The retail cost of doing this
from my paint shop is $100.00. Again for the purpose of this article I am
going to allow a $50.00
cost which is worth it. However many of PRS's stock colors employ the same
method for no extra cost. You just have to know which colors to order. (The
ones on this page prove it)
Let's Do The Math.
OK, Lets add up the 5 numbers in green. I get a total of
$255.00
We have now established the absolute
highest possible cost figure, now let's put a retail value on it.
How about marking it up.. say 4 times? That's pretty fair!! Whatta' ya'
think?OK were gonna' take that $255.00 and make
it $1,020.00
Alrighty, lets get down to business here.
OK, the difference was $4,660.00 between
the Artist, and the loaded Archtop.
Were Gonna Subtract $1,020.00 for the Artist
special appointments
Shit that still leaves an unexplained $3,640.00
$3,640.00 !!!!
Hello???? (knock knock) McFly???
Helloooooo???
Could this guitar be for that uninformed consumer,
that I talked about above????
You remember the one who thinks that it has to be expensive
to be good!!!
Final commentary and opinion
Seriously, The PRS Archtop models are
excellent instruments. They are
absolutely the best thing I have seen come out of PRS for 5 years. I am
giving them my highest rating for quality, I just can't endorse the Artist
model as a fair value. (I like the full body model
much more than the thin body model)
If you are the sensible sort and aren't impressed by "Brand Names"
(That
separates you from the crowd).
You might also look at the guitars available from
"Heritage". These are probably the best bang for
the buck of any hand built archtop guitar in the world. Currently there is a
trend towards "Brand Name" snobbery among archtop guitar circles. I think
that Heritage is completely oblivious to this trend and therefore I strongly
recommend them.
Ed Roman Guitars founded in
1995 with only one original objective
Company Trivia
In 1995 I became totally disillusioned with the PRS guitars.
For years I had felt that PRS guitars were the best guitars on the
market.. So I decided to start a company that specialized entirely in Pre 1995
Paul Reed Smith Guitars.
After owning "Eastcoast Music Mall"
and being in business for 23 years, selling Guitars, Keyboards, PA,
Lighting, Drums and other assorted hogwash, I was tired of selling Fenders and
Ibanez guitars. I felt that the guitar industry was ready for someone who only
sold top shelf high end guitars. The main problem at the time was there
were all to few builders who actually were building really great guitars.
(Today that's all been changed)
Of course Ed Roman Guitars has since blossomed to specialize
in carrying over 20 brands of high end boutique guitars and 250 plus
brands of regular brand name Guitars and Basses. Ed Roman Guitars also builds
some of the finest guitars on the market today.
But the original concept was to carry only pre 1995
hand made PRS guitars. I also sell the newer machine made ones but that of
course is for economic reasons. Today I am glad to say the high end guitar
market is growing extremely well and there are no shortages of better than PRS
brands that can be bought at a reasonable price.
Ed Roman

Here's a totally unforgivable job done on a PRS
The guitar appeared to have the original finish on it
The customer wanted us to change the color.

When we sanded the body down we found that a huge chunk
of the body was solid bondo.

It's a little hard to see but if you look closely you will see
the buildup of 1 1/2 " of solid body filler on this guitar.
I find it hard to believe that any company, much less PRS
would ever allow this to happen
But that's what it looked like.
When we contacted the customer he told us he had bought the
guitar on Ebay
EBay Strikes Again !!!
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